Download one of our BOLD Wallpapers for Your Device By TYLER ELLYSON UNK Communications KEARNEY – Be Blue. Be Gold. Be Bold. It’s a simple message that represents everything great about the University of Nebraska at Kearney. Lopers are hardworking high-achievers who are unafraid to take on new challenges, travel the world and serve those in need. They’re determined leaders and innovative game-changers pursuing their professional goals while making lifelong friends … [Read more...] about Be Blue. Be Gold. BE BOLD: UNK unveils new marketing campaign
Marketing
Chancellor announces new enrollment, marketing division at UNK
KEARNEY – University of Nebraska at Kearney Chancellor Doug Kristensen today announced internal restructuring that will create a Division of Enrollment Management and Marketing to enhance the university’s focus on increasing enrollment and further improving student retention and completion rates. The division, which will now report directly to the chancellor, will include the departments of Communication and Marketing, Undergraduate Admissions and Recruiting, Scholarships … [Read more...] about Chancellor announces new enrollment, marketing division at UNK
Marketing Mentality: Broekemier embraces technology, changing environment
By TYLER ELLYSON UNK Communications Greg Broekemier started his professional career in retail management with JCPenney. That was more than 30 years ago, before e-commerce, social media and online advertising changed the way companies operate. “The world was so different then,” said Broekemier, whose access to technology at JCPenney was limited to a computerized inventory system. Today, it takes a lot more than that to stay ahead of the competition. Knowing how … [Read more...] about Marketing Mentality: Broekemier embraces technology, changing environment
Steph Gallaway receives KUDOS award from NU Board of Regents
Steph Gallaway, digital and multimedia production coordinator, received the University of Nebraska Board of Regents KUDOS award Jan. 25. KUDOS awards recognize university staff for their professional expertise, service and “superior dedication” to UNK and University of Nebraska. It is the university’s top staff award. Gallaway has been a member of the UNK communications and marketing staff since 2013. She has produced a massive library of promotional videos, … [Read more...] about Steph Gallaway receives KUDOS award from NU Board of Regents
Can holiday music increase sales? UNK professor Greg Broekemier says yes
By TYLER ELLYSON UNK Communications KEARNEY – More than 160 million U.S. consumers are expected to shop over the next five days, most of them on the lookout for the deep discounts Black Friday, Small Business Saturday and Cyber Monday are famous for. Deals are the most attractive part of the spending spree that starts on Thanksgiving, but there are other factors that help determine how people spend their money. A store’s atmosphere – those festive holiday displays and the … [Read more...] about Can holiday music increase sales? UNK professor Greg Broekemier says yes