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UNK- Gold has been struck at the University of Nebraska at Kearney for three art students who have recently received National ADDY Gold Awards.
“For the first time since I have been at UNK (17 years), we have received three national student ADDY Gold Awards,” said Richard Schuessler, who teaches graphic design in the UNK Department of Art and Art History. UNK was the only university to receive three Gold Awards out of the 16 awards presented.
The ADDY Awards are the largest advertising design competition with more than 60,000 entries annually. The American Advertising Federation (AAF), a not-for-profit organization, conducts the award ceremony. The AAF Student ADDY Awards Competition is a national awards program designed specifically for college students.
Visual communication and design majors–Andrea Gourley of Omaha, Amy Jacobson of Kearney and Caleb Chvatal ofFremont— took top honors in the National ADDY Awards Competition. The winning works were created in conjunction with class assignments for nonexistent businesses. Both Gourley and Jacobson are recent UNK graduates.
Gourley received a gold for her work, “The Mix Vinyl Recording,” in the packaging category. Her project was the promotion and branding of a record label. She is currently employed at SKAR advertising in Omaha. Jacobson received a gold for her work, “Kopesetic,” in the point of purchase category. She designed a logo and tagging system for a clothing company. She is currently employed by UNK Advertising and Creative Services. Chavatal, who is a UNK senior, won the third gold for “Identity” in the poster category. His work was a design illustration movie poster.
“The Gold Award is the best a student can receive at the ADDY Awards,” Schuessler said. “For our students, it means national exposure, and acknowledgement for design and advertising ability.” The students’ work was also submitted to the AIGA Nebraska (American Institute of Art) and the Brass Rings Regional Exhibition.
The award-winning work by Jacobson and Chavatal is on public display in the UNK Fine Arts Building hallway.